Ms Jasmin Lim Rui Li is BH Global's Business Development Director.

She joined the Company as a Marketing Executive in 2012 and had various promotions before being promoted as Business Development Director of the Group on 1 September 2017.

She was also appointed as a Director of Beng Hui Marine Electrical Pte Ltd on 1 September 2017. She graduated from Singapore Institute of Management- RMIT University with a Bachelor of Marketing Degree in 2012.

Jasmin Lim is responsible for the Group’s Marketing and Strategic Development in the Marine and Offshore markets. She brings a genuine passion for building valuable long-term relationships with customers, partners and employees.

Jasmin Lim believes that Digitalisation is key in the transformation of the Maritime Industry and is actively spearheading various E-initiatives for the Group. Jasmin Lim is also the Vice Chairman of Bosses Network (Young Chapter)- a business networking and learning platform aimed at creating synergy among business owners.